015 - The secret sauce to marketing, 5 ways to become an industry leader, and the power of saying NO

Proving healthCARE, creating content and saying "NO"

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Episode Description

Here are my 3 biggest takeaways from my previous episode with Kevin Juleen of Optimal Health Zone.

In This Episode:

00:45 - The secret sauce to marketing

- Proving healthCARE

- Show people you are a good person

- Givers gain

- The best marketing is being considerate

- The best sales approach is listening

- Business, when done right, is generous and focused on others

05:53 - 5 ways to become an industry leader

1 - Publish high-quality content

2 - Get active on social media

3 - Provide free resources

4 - Get VISIBLE

5 - Collaborate

10:48 - the power of saying "NO"

- It's a small word that packs a LOT of power

- Saying "yes" to anything is saying "no" to everything else

- Error towards saying "no" versus saying "yes"

- Willpower is a limited resource

- "Hell YES!" or "no"

- Follow your energy

https://www.optimalhealthzone.com/

https://www.facebook.com/TheOHZ

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests do.

Enjoy the show.