019 - Building an audience, don't become a specialist, and leverage your strengths

Don't let your personality test be a self-limiting belief

Episode Description

Here are my 3 biggest takeaways from my previous episode with Dr. Greg Functional Medicine.

In This Episode:

00:48 - Let your market steer your message

- Social media is about having a conversation

- Less polished and more authentic

- Keep tabs on what your audience is asking

02:50 - Don't become a specialist

- You could pigeonhole yourself early on

- "T" shaped professional profile

- The first 100k is the hardest

- 5% time

05:54 - Leverage your strengths

- Pay attention to your energy levels

- Ask people

- Analyze success and failures

- Don't let your personality test be a self-limiting belief

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests do.

Enjoy the show.