019 - Building an audience, don't become a specialist, and leverage your strengths

Don't let your personality test be a self-limiting belief

Episode Description

Here are my 3 biggest takeaways from my previous episode with Dr. Greg Functional Medicine.

In This Episode:

00:48 - Let your market steer your message

- Social media is about having a conversation

- Less polished and more authentic

- Keep tabs on what your audience is asking

02:50 - Don't become a specialist

- You could pigeonhole yourself early on

- "T" shaped professional profile

- The first 100k is the hardest

- 5% time

05:54 - Leverage your strengths

- Pay attention to your energy levels

- Ask people

- Analyze success and failures

- Don't let your personality test be a self-limiting belief

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests do.

Enjoy the show.

Latest Episodes

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

037 - Best of Season 1 Recap

The best of season 1 from 30+ episodes.

Listen Now

EP 37

036 - Shortcuts to a cashed based physical therapy practice with Aaron LeBauer of CashPT Lunch Hour

Building a cash-based physical therapy practice from scratch.

Listen Now

EP 36

035 - Building a functional medicine practice with Katie Garrott of Wise Wellness

Filling a functional medicine practice in 3 months.

Listen Now

EP 35

034 - How healthcare failed Kaitlin Haider of Fit Physical Therapy

How to scale a physical therapy practice without becoming overwhelmed.

Listen Now

EP 34

033 - The value of relationships with Matt Hirn of Thrive HQ Physical Therapy

Building a thriving physical therapy practice with relationships.

Listen Now

EP 33

032 - How Public Speaking Can Help Grow Your Fitness Business with John Godoy

Personal trainer turned professional speaker.

Listen Now

EP 32