151 - Content Creation and Storytelling Masterclass with Matt Choi and Matt Johnson

151 - Content Creation and Storytelling Masterclass with Matt Choi and Matt Johnson

Better stories = better content.

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Episode Description

A masterclass on storytelling and content creation with ⁠Matt Choi⁠ & ⁠Matt Johnson⁠.

In This Episode:

04:30 - The 1%'ers

06:00 - Racing cars

08:00 - Bowling

10:30 - Having a hobby

13:30 - Becoming an influencer

18:00 - Storytelling

24:00 - Overlaps of business and content

28:30 - The beginning of a content journey

34:00 - Running away or running towards something

42:30 - Having an impact with content

51:00 - Dealing with haters

01:08:30 - Treating everyone the same

01:10:30 - Document don't create

01:24:00 - Rapid fire questions

01:30:30 - Be yourself and learn the skills

Corey sitting at his laptop with a gray shirt

Corey Hiben

Marketer & Podcaster

Corey is my name, but health & marketing is my game.

I help health brands attract leads with branding & design services.