029 - Evergreen content, building trust, and reframing failure
Here are my 3 biggest takeaways from a functional medicine practitioner
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Episode Description
Here are my 3 biggest takeaways from my previous episode with Ashley Oswald
In This Episode:
00:44 - Create evergreen content
- What is evergreen content?
4 Content Types
- Written
- Video
- Audio
- Images
Top 3 to consider
- Blogging
- YouTube videos
- Podcasting
03:50 - Building trust
3 biggest trust factors
- Know
- Like
- Trust
3 ways to build trust
- Social proof
- Nice website
- Consistently
05:56 - Reframing failure
5 ways to reframe failure
- breeds creativity
- feedback
- motivating
- resilience
- not final
- Sometimes you win... sometimes you learn...
I'm Corey Hiben, your podcast host
I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.
As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.
Now I spend my days helping health brands with their marketing challenges.
I definitely don't have all of the answers but I'm willing to bet that one of my guests do.
Enjoy the show.
