180 - How to Build a Successful Cash-Based Physical Therapy Practice with Jarod Carter

Build your dream PT practice.

Episode Description

From bouncer to building a successful cash-based physical therapy practice with ⁠Jared Carter⁠ of ⁠Carter Physiotherapy⁠.

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In This Episode:

00:00 - Introduction and Welcoming Jared Carter

01:14 - Mercenary vs. Missionary Business Philosophy

02:31 - Jared's Early Entrepreneurial Spirit

03:49 - First Job as a Bouncer

07:33 - Transition to Physical Therapy

08:02 - Private Physical Therapist for a Wealthy Couple

15:06 - Starting Carter Physiotherapy

15:18 - Challenges of a Cash-Based Practice

21:40 - Marketing Strategies and AI in Healthcare

30:51 - The Future of AI and Storytelling

35:17 - The Unexpected Solution: The Automobile

35:43 - AI's Potential and Ethical Dilemmas

37:57 - The Arms Race of AI Development

39:21 - Misconceptions About Out-of-Network Services

41:44 - The Importance of Value-Based Conversations

43:33 - Transitioning to Cash Pay Services

44:47 - The Impact of Mergers and Acquisitions

47:46 - Effective Communication with Patients

52:01 - The Power of Niching in Healthcare

56:17 - A Personal Mission: Neuron Regeneration

01:03:16 - Rapid Fire Questions and Final Advice

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests do.

Enjoy the show.